All Activities
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Drive Full-Funnel Results with Snapchat
Create a Snapchat media plan that achieves your business goals at every stage of the marketing funnel.
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Reach Your Audiences
Use the Audience Insights tool to gather useful insights, find your customers on Snapchat, and surface additional segments to grow reach.
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Advertising on Snapchat
Drive ROI for your brand or business — no matter where your customers are in their journey.
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Plan and Buy
Get up and running on Ads Manager, and learn how to launch and manage high-performing campaigns.
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Set Up a New Split Test
Build and launch a split test campaign in the Advanced Create workflow of Ads Manager.
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Getting Started on Ads Manager
Walk through everything you need to create your first campaign on Snapchat!
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Troubleshoot Campaign Performance
Determine and resolve non-performance stemming from bidding, targeting, budget, and creative.
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E-Commerce Essentials
Learn how Snapchat’s direct-response solutions help e-commerce advertisers drive action with an unduplicated audience. Complete one of the two tracks to earn your certification.
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Snapchatters
See how Snapchatters are making big changes to how people communicate and stay close.
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Measure and Optimize
Monitor your campaign metrics, uncover key learnings, and make adjustments to improve performance.
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