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35 results returned
  • Apps Essentials

    Learn how our mobile-first — and mobile-only — advertising platform is uniquely designed to help app developers drive results. Complete four courses and pass the exam to earn your certification.

    • Collection
    • Rating 4.8
    • Award
  • Activate Cross-Channel Measurement

    Implement Snap Pixel, Snap App ID, SKAdNetwork, and the Conversions API to track post-ad view actions on your website and apps across any device as well as offline conversions.

    • Path
    • Rating 5.0
  • Reach Your Audiences

    Use the Audience Insights tool to gather useful insights, find your customers on Snapchat, and surface additional segments to grow reach.

    • Path
    • Rating 5.0
  • Public Profiles for Businesses

    Public Profiles are the first time businesses can build an organic presence on Snapchat. In this course, you'll learn how to: Identify the key features of a Public Profile, the properties of those key features, and best practices for implementation....

    • Path
    • Duration 22m
    • Rating 5.0
    • Award
  • Intro to Snapchat

    Explore all the different things that make Snapchat, Snapchat!

    • Path
    • Duration 16m
    • Rating 4.6
  • Privacy-Centric Ad Measurement

    Learn about Snap’s first-party, privacy-safe solutions that help advertisers measure their Snapchat campaigns effectively. These solutions offer the confidence needed to understand the efficacy of ads on Snapchat in terms of both measurement and optimization. 

    • Path
    • Duration 28m
    • Rating 5.0
    • Award
  • Advertising on Snapchat

    Drive ROI for your brand or business — no matter where your customers are in their journey. 

    • Path
    • Duration 9m
    • Rating 4.8
  • Snapchat Essentials

    Learn the ins and outs of Snapchat advertising. Whether you’re looking to create a campaign, manage it, or make it even better, we’ve got you covered. Complete all six courses to earn your Ads Manager certification.

    • Collection
    • Rating 4.3
    • Award
  • Snapchat Trends

    For the Snapchat Generation, communication and self expression happen through pictures and videos shared with close friends and family. Learn how to mine insights that will provide a deeper understanding of the Snapchat Generation and what matters to them with...

    • Path
    • Duration 21m
    • Rating 5.0
  • Ads Manager Campaign Activation

    Dive deep into the tools and workflows needed to launch successful campaigns through Snapchat Ads Manager. This five-course learning pathway helps media planners, buyers, and strategists drive full-funnel results with Snapchat advertising.

    • Collection
    • Rating 5.0
    • Award
  • E-Commerce Essentials

    Learn how Snapchat’s direct-response solutions help e-commerce advertisers drive action with an unduplicated audience. Complete one of the two tracks to earn your certification.

    • Collection
    • Rating 4.2
    • Award
  • The Snapchat Generation

    See how Snapchatters are making big changes to how people communicate and stay close.

    • Path
    • Duration 9m
    • Rating 5.0
  • Creative Best Practices

    Get tips and best practices for creating powerful and impactful ads on Snapchat.

    • Path
    • Duration 24m
    • Rating 4.8
  • Measure and Optimize

    Monitor your campaign metrics, uncover key learnings, and make adjustments to improve performance.

    • Collection
    • Rating 5.0