Elective Courses

Dynamic Ads on Snapchat

Step into the world of Snap Focus, our cutting-edge learning hub designed just for you. Our latest Snap Focus course will teach you to master Dynamic Ads, so you can take your advertising to new heights. We'll show you how...

• Path
• Duration 27m
• Rating 5.0
• Credential

Create AR Shopping Experiences with Catalog-Powered Lenses

• Path
• Duration 20m
• Rating 5.0
• Intermediate
• Credential

Improve Signal Resiliency With CAPI

CAPI is Snapchat's new privacy-centric form of measurement. In this course, you'll learn how to: Understand the importance of signal resiliency in today’s privacy-centric landscape Identify the benefits of using CAPI for your campaigns Begin CAPI Integration by setting up...

• Path
• Duration 20m
• Rating 5.0
• Beginner
• Credential

Snapchat Trends

For the Snapchat Generation, communication and self expression happen through pictures and videos shared with close friends and family. Learn how to mine insights that will provide a deeper understanding of the Snapchat Generation and what matters to them with...

• Path
• Duration 21m
• Rating 5.0
• Credential

Public Profiles for Businesses

Public Profiles are the first time businesses can build an organic presence on Snapchat. In this course, you'll learn how to: Identify the key features of a Public Profile, the properties of those key features, and best practices for implementation....

• Path
• Duration 22m
• Rating 5.0
• Credential

Brand Safety on Snapchat

• Path
• Duration 24m
• Rating 5.0
• Credential

Privacy-Centric Ad Measurement

Learn about Snap’s first-party, privacy-safe solutions that help advertisers measure their Snapchat campaigns effectively. These solutions offer the confidence needed to understand the efficacy of ads on Snapchat in terms of both measurement and optimization. 

• Path
• Duration 28m
• Rating 5.0
• Credential