Deepen your skills with Snapchat's ad products to drive measurable ROI for your clients.
The following courses relate to this specialization.
Drive Full-Funnel Results with Snapchat
Create a Snapchat media plan that achieves your business goals at every stage of the marketing funnel.
Reach Your Audiences
Use the Audience Insights tool to gather useful insights, find your customers on Snapchat, and surface additional segments to grow reach.
Win Bids in the Auction
Given your budget, objective, and KPI, specify a bid goal and bidding strategy to optimize your ad set for strong performance in the auction.
The Snapchat Generation
See how Snapchatters are making big changes to how people communicate and stay close.
Creative Best Practices
Get tips and best practices for creating powerful and impactful ads on Snapchat.